Your Full Service

Looking for something a little more permanent, but don’t need to add to your full time headcount?

I can be your marketing manager, with monthly support tailored to what you actually need, from strategy and campaigns to content and delivery.

Let's catch up

So, why choose full service support?

You need consistent marketing support, but full time support doesn’t make sense, just yet.

Budgets are tight, headcount is frozen, or you just need the flexibility to scale up and down as needed. This service is everything you need.
I work with you on an ongoing monthly basis – handling everything from strategy and planning to hands-on execution and delivery. Think of me as your outsourced marketing function, embedded in your business without the full-time commitment. You get senior-level expertise, consistent momentum, and the peace of mind that marketing is actually handled – by someone who cares.

Is this right for you?

This service works brilliantly if you:

You're tired of marketing feeling reactive and scattered – you want it strategic and intentional

Want someone who understands and cares about hospitality and lifestyle brands

Have ambitious plans but lack the internal resource or expertise to deliver them

Your team is stretched or you’re handling everything marketing, and you need ongoing support

Perfect for hospitality and lifestyle brands who want campaigns that perform, not just look pretty.

What can this cover?

Because every business is different, this will look slightly different for everyone.
We'll build support around what you actually need together. This isn’t a one size fits all.

Depending on your priorities, your retainer could include:

  • Marketing strategy, campaign planning, content calendars, competitor analysis, and making sure everything is working towards your business goals

  • Social media strategy and execution. Instagram, Facebook, TikTok, LinkedIn – whatever platforms make sense for you. Community management and engagement too, if needed.

  • Website copy, blog posts, email newsletters, campaign copy – anything that needs writing, I can handle.

  • Email strategy, automation setup, newsletter planning and delivery, list management, and making sure your CRM is actually working for you.

  • Seasonal campaigns, product launches, event promotion, partnerships – the full campaign lifecycle from planning through to post-launch review.

  • Monthly performance reviews, insights and recommendations, ongoing testing and optimisation. You'll always know what's working and what's not.

Let's Catch Up

The Process

Free Discovery Call

We talk through your business, your challenges, and what you need marketing to do for you

1

Scope & Proposal

I'll put together a proposal outlining what I recommend, the timeline, and what it'll cost

2

Onboarding & Delivery

Once we're aligned, I'll get access to your systems, meet your team, and immerse myself in your brand. I work with you on an ongoing basis – planning, executing and optimising. We'll have regular check-ins to stay aligned on priorities

3

Review & Adjust

Every month we review what's working and adjust our focus as needed. Flexibility is built in

4

Why me?

Nearly a Decade in Hospitality & Lifestyle Marketing
I've worked with multi-site restaurant groups, bars, hotels, and lifestyle brands. I understand the pace, the seasonality, the challenges. This isn't generic marketing advice – it's built for your world.

Results-Focused, Not Just Busy
More posts, more emails, more campaigns – none of it matters if it's not driving results. I focus on what works and what moves the needle commercially.

No Jargon, No Nonsense
Marketing doesn't need to be complicated. I keep things clear and focused on what actually helps your business grow.

book your discovery call

Questions?

  • Time Commitment
    The Full Service retainers are flexible. Depending on your needs, I could work 1 day per week, or more. We'll agree on what makes sense for your goals and budget.

    Remote or In-Person
    Most work is done remotely, but I can be on-site when it's valuable – for content creation, team meetings, or campaign planning. (Location dependent)

    What You Pay For
    This is based on deliverables, not day rates. You tell me what you need to achieve, I tell you what it'll take to get there, and we agree on a fair price. No clock-watching, no surprise invoices.

    Minimum Commitment
    Retainers start with a 2-month commitment, then roll monthly with 30 days' notice from either side. This gives us time to make real progress while keeping things flexible.

  • The Full Service pricing is tailored to your specific needs and scope of work. It’s based on what you need to achieve, not hours logged.

    Every retainer is custom-built, so the best way to understand investment is to have a conversation about what you're trying to do. I'll always work within your budget and help you prioritise what will have the biggest impact.

  • That's what the discovery call is for. We'll talk through your goals, challenges, and budget, and I'll recommend what makes sense.

  • Absolutely. Some months you'll need more support (launch season, summer campaigns), some months less.

  • We'll discuss it. I pride myself on being flexible. Of course, if it's significant extra work, we can adjust the retainer or I can quote it separately as a project.

  • We'll discuss it. Minor adjustments are fine. Significant changes might require a revised timeline or budget, which I'll flag early.

  • Yes. I'm happy to collaborate with your existing team – designers, photographers, PR agencies, whoever you're already working with to hit your company objectives

  • Usually within 1-2 weeks, depending on current availability. The discovery call and proposal process typically takes a few days.

  • We will review progress after the initial 2-month commitment. There’s a month notice period for me and you if we decide to part ways. No drama and no hard feelings.